Saturday, September 29, 2007

1967 The Beatles, Sgt.Pepper’s Lonely Hearts Club Band

The Beatles’ album covers act as a kind of scrapbook for their mythmaking career: a serious With the Beatles, a hippie-esque Rubber Soul, a stripped down The White Album, and a funeral procession on Abbey Road. Each is a testament to the band’s creativity and insight into their culture. Yet no single album cover defines its era and its artists more than 1967’s Sgt. Pepper’s Lonely Hearts Club Band.
As with any good cult artifact, stories built around the album: Was Paul McCartney dead? (No.) Are the figures cardboard cutouts? (Yes.) Are those pot plants? (No.) The album was also legendarily difficult to execute-securing the faces of the band’s heroes and influences, from Alistair Crowley to guru Maharishi Mahesh Yogi-was a logistical nightmare. Finding photographs of everyone, blowing them up to specifications and tinting them with color all turned out to be well worth the effort, however. The album became the single most recognizable (and, according to many, the greatest) album cover of all time.